- May 23, 2018
- Posted by: fyber
- Category: Uncategorized
Have you ever tried to buy products from a B2B eCommerce website?
Symbolically saying, shopping carts are considered as the backbone of B2B eCommerce software services and so is the Magento Integration for B2B eCommerce. These eCommerce software services are mostly designed for online eCommerce stores, which in turn is on the basis of shopping carts. Any of the B2B eCommerce solutions such as inventory management system, data feed management tool, drop shipping software, or any other eCommerce solution, depends on their customer, order, product or some other functional real-time data for accomplishing their basic processes.
Integration with shopping carts will make certain about the real-time data transmission between the online shop and the B2B system. The number of the system’s potential clients are defined by the number of supported shopping carts, as well as their acceptance. This makes integration strategy a pivotal aspect of this business. Through this article, we will analyze the practicality of Magento integration for B2B eCommerce software services.
Magento B2B solution: The darling of B2B eCommerce
It’s a nice idea to provide a quick overview of its new features as well as functionality, before getting into the applications of Magento’s platform.
According to the Marketing team of Magento:
“…buyers demand self-serve information as well as online ordering options from their traders. Buyers don’t want to deal with a salesperson; they want to research as well as order online themselves.”
According to the team responsible for Magento’s new offering, the recent release about offers your audience exactly what they want when they visited your website.
From enabling self-serve browsing as well as purchasing tools that aims to reduce the middleman and promote a cleaner and much more manageable site experience, the new B2B program of Magento more than delivers on the premise of adding a “customer-friendly” B2C connection to the already existing B2B experience.
Following are the major benefits that a B2B business owner expect:
- Easy Buyer Experience
- Powerful Search Capabilities
- Buyer as well as Seller Analytics
- Personalized Recommendations
- Ability to Foster Leads Throughout the Buyer’s Journey
Aside from the major facelift, it gives to your site, this recreated version also comes with quite a few attractive and additional features for your side of the sales procedure. Enterprise brands who are migrating to Magento will have access to the following:
- “All-in-one” operational sales platform.
- Segmentation as well as personalization metrics concerning to visiting customers.
- Suggestions for integrating relevant site data to other extensions of a brand’s advertising as well as marketing operations.
This system of “all-in-one” provides a complete control over the site as well as sales operations from a single platform. Combining with the fact that Magento has received the highest possible score from Forrester Research in the “Cost of Ownership” category. It’s favorable to say that this program is a flexible and cost-efficient alternative to other enterprise-level eCommerce platforms.
Magento: Why B2B e-Commerce integrate?
Enough of shopping platforms is present in the market and when it comes to popularity Magento is among the leaders. Almost 300k+ online shops are built on this platform. Magento integration is a rewarding investment because all its customers automatically become your prospective clients after integration.
Magento integration development is not easy at all. It is a really lengthy as well as mundane process, which requires an impressive amount of money, effort as well as time investments. The main challenges for the integration are finding an experienced developer, waiting for a few weeks, paying some thousands of dollars per integration. Moreover, after the connection is established, it needs to be maintained and upgraded, which also demands expenses.
Magento: How to Integrate?
As mentioned earlier, integration is a costly and intricate process. But then, there are multiple ways to avoid such difficulties. There are many services that make multiple integrations way too easy for software dealers, who wish to integrate with Magento and with many other leading shopping carts. It provides an integrated API for various shopping carts, including Magento.
To put your B2B eCommerce solution spring ahead of the competition, multiple integrations are the most effective means. All you need to do is integrate with a single shopping cart instead of elaborating many integrations separately.
Magento: Why consider?
- Magento 2.0 is a great software to use.
- For migrating, Magento is the most popular platform.
- The software provides a rich set of ready-to-use features.
- Currently, Magento is the most popular eCommerce software service.
- You have the producer’s support as well as a flexible license model. You can either use an open source version or buy Magento Enterprise.
Final Verdict
B2B eCommerce is the reality which will get bigger in the coming future. The blurring differences between B2B and B2C experience is propelling B2B companies to boost omnichannel experiences. This is to serve their customers, as well as escalate their businesses to grow.
It is certainly one of the best eCommerce solutions to choose from. Considering the fact that Magento’s B2B solution comes with inherited features from eBay retailer suite, which is already a leader in B2B retail as per Forrester.